10 things to remember when blogging.

Screen shot 2014-08-18 at 10.20.34 PM1. Consistency. If you’re looking for any success to come from your blog, remain consistent. You don’t have to blog every day, but two – three times a week (or even once a week) will give reassurance to your readers that they have something to look forward too regularly.

2. Content. Writing your blog in the form of a diary makes it hard for others to relate. Tell your story in a way that others can put themselves in your shoes or compare what you’re saying to their own lives. This may include limiting use of names and locations or discussing feelings as opposed to events.

3. Branding. Consider your blog a brand or even a company. Create a catchy title, slogan, logo, personalized email and use your voice as the brand identity. You can create an anonymous blog but still, give the readers a sense of organization they can become comfortable with.

  • Try to chose a blog name that people can spell and remember. Therefore, it’s easier for them to type it into the search bar if they’re not able to access their WordPress account and there’s more chances they’ll tell their friends or family about it in conversation.

4. Interact. Growing a blog is irrelevant if you’re not going to interact with people in the ‘community’. A benefit to blogging is having the privilege to hear other people’s insight on topics you’re interested in. Comment on others blogs, respond to those who comment on yours, do guest blogs and if the opportunity arises, engage in email conversations.

5. Clean. Keep your blog clean and simple as the rule, less is more, has never been more true. Only have the share buttons that people will realistically use. Have a solid background colour so the words can be easier to read and don’t fill your page with every widget you come across. This will make your page harder to maneuver around and your work will become lost in the mess.

  • Putting links into text such as,  ‘Click: Here’ looks a lot more appealing to the eye then including the entire ‘www’ address. Learn how to do so in the visual page edit screen.

6. Social Media. It’s almost impossible to have one successful social media account without the help of another. However, don’t sign up for every account at once. You will overwhelm yourself and your work will be mediocre, not outstanding. Start with one account (Twitter, Tumblr, Facebook, Instagram) and link it to your blog so that posts are immediately updated and can be found by another audience.

7. Length. We live in a society with shortened attention spans. We’re used to the length of a Facebook status or the quick skimming of a Twitter feed. Write posts long enough to say what you want but try to restrain from rambling on and on at the risk of losing your readers attention. Turn long posts into two short ones instead, if possible.

8. About. I’ve come across countless blogs that don’t include an ‘About Me’ page. I consider this unfortunate as it is always the first thing I look for. It doesn’t have to be an elaborate summary of your past or details down to your house address, but give your readers a general idea of who is writing these posts. It will really help them to connect and better understand you as a person.

9. Content. This can’t be stressed enough, write what you know. There seems to be a glamourized perception on being a ‘beauty guru’ that makes writing about anything else, seem unacceptable. If you don’t want to write about makeup and DIY’s, then write about mental health, animals, love & loss, being a sad and confused teenager. Write about something you can put your heart and soul into and you’ll be reward with the ability to impact someone’s life.

10. Theme. Just because it’s a theme available on WordPress, doesn’t mean it works for the content you’re trying to convey or the audience you’re hoping to address. Finding a theme that works for you is a frustrating session of trial and error. If your blog revolves around pictures, find an appropriate theme just as you should if your blog is mostly writing. Your readers want accessibility which unfortunately, can’t always be found.

struggle means success.

DSC_2667Having a puppy has taught me that silence is nice but silence is suspisious. Trouble happens quietly, so we must learn to appreciate the madness in chaos. This is why our mind wanders when the phone doesn’t ring or we chase after babies instead of have a moment to ourselves. So don’t wish for anything easier because struggle means success, and one day, you’ll realize what you want when you realize what you got.

the distorted reality.

Screen shot 2014-08-17 at 9.45.07 PMCrazy is hiding behind fluent sarcasm. It’s the distorted reality you lose yourself in, the dilated pupils you look through, the humor you use to dismiss the things that matter most. Crazy is your confidence that you can spend your life fighting the way things are meant to be, the way they’re meant to happen. It’s looking at life with eyes that say run. It’s beauty in ways you can’t understand. You’re running in circles wondering why the view is the same. You’re living your life with simple hopes to get by. You’re cursed with a brilliant mind you live to resent.

an impossible thing for you.

Things are easier when you’re drunk. You have the courage to do things you wouldn’t otherwise dare. You can say what’s on your mind, put voice in your opinions, form relationships, carry extensive conversations. Unfortunately, those are things others can do daily, and easily. Normal is such an impossible thing for you. Your sober self can’t help but wonder, how can people afford to be so vulnerable?

Maybe they’re not vulnerable. Maybe they just have more trust to give, more good to gain. You don’t drink at the bar because it’s a Friday night tradition. You don’t crave a night of the Dougie or a jacket covered in dirt. You don’t like asking the cab driver about his childhood or challenging a group of high-tolerance frat boys to a Jäger bomb battle. You don’t crave the alcohol as much as you crave the freedom it gives you. It’s the sort of existence reality deprives you of. The sort of different you’re better off drowning.

the things you hate.

Screen shot 2014-08-25 at 8.50.26 PMYou can’t believe the world can look at you any different then the way your mirror does. Your self-image sits as a devil on your shoulder, whispering critique and hate.

You lay your clothes out the night before, shopping at the same stores they do. You buy extra promising foundation, hoping the haunting remains of your teens will soak into your skin. Your hair won’t grow the way you want it to, your body won’t shape your clothes the way you wish it would. You do everything to hide your imperfections. To erase the things you hate. To battle the impurities you hide behind day after day.

Don’t burden a beautiful mind with ugly thoughts. You’re more then a number on the scale. More then a number of likes on a picture. Be proud to be a paint-by-number and they’ll still look at you like art.

an uneasy circle.

You spend your days left to wonder where you went wrong, what you said in error. The ridiculous regrets that exhaust your mind. If your life has gone wrong and disappointment is constant, realization is the bittersweet battle. You now have the power of hindsight. The ability to use your past to revise your future.

Unfortunately, hindsight stirs anxiety. You over think the things you wish could be over and forgotten about. You think everyone remembers your mistakes without realizing they’re trying to erase their own. It’s an uneasy circle. You must choose to take control of your life or live in a distorted reality. You must never take for granted the power of a second or the power of a second chance.

their own problems.

Screen shot 2014-08-25 at 8.54.42 PMYou don’t hate life as much as you think you do. You hate that there are people who make it look easy. They tell you not to worry; they tell you everyone has their own problems. Still, you resent the ones who get an extra Friday night with their friends, who celebrated a holiday with more cheer then you, whose Instagram accounts are filled with more smiles then yours. Of course they’ve been sad, and they’ve felt their share of pain but they don’t sacrifice the time you do. It’s not that you want a life without rain; you just want to know you’re not the only one getting wet.